Decisions as a Service sits at the center of another web, see the diagram below. It is where data comes together from numerous data sources, including:
- Third party data - one of the benefits of this type of approach is that you can pick and choose the data you need and get it when you need it. This also ensures that the data you have is always fresh.
- Internal data - obviously internal data is always valuable when making decisions. Particularly proprietary data can give competitive advantages.
- Internal systems - data may be generated real-time and might be pushed to the decisioning system, or requested by the decisioning system.
Results from the decisioning system can be pushed back to the internal systems or databases of the end user, or they may be pushed to third party service providers such as:
- Call centers
- Printers
- Content providers
- Suppliers
A complete Decisions-as-a-Service system allows the end user to tie all of this together and create tremendous value.
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